Talk about your book without sounding like a marketer
5 real ways to start the conversation (and keep it going)
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Previously:
Let’s be honest - most people don’t love “book promo.” And most writers definitely don’t love doing it.
It can feel awkward. Forced. It’s a little like standing in a crowded pub holding up a sign that says, “Buy my thing?”
But what if the problem isn’t that you’re promoting a book? What if the problem is how you’re doing it?
If you’ve been following along since Tuesday, you already know the shift: Don’t just talk about your book - talk about the ideas it’s made of. The emotions it stirs. The questions it keeps circling.
This post is about how to do that consistently, without sounding like a newsletter salesperson in disguise.
We’ll walk through five clear strategies, a bunch of real examples, and a few copy-and-paste templates to help you get going this week.
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