Sound advice! Every day, I run across people on Notes who don't clearly describe their substack. Some of them may be here just to read. (We need more people like that!) But at least a few have a substack but just don't provide much incentive to take a look at it.
These insights came from my experience trying to find people to follow/subscribe to when I first got started on Substack/Notes--it's surprising how little information many people give potential subscribers!
It is wonderfully presented, incredibly helpful, informative pieces like this that puts you at the top off my list when I can finally afford upgrade to paid subscriptions on my favorite stacks. Thanks, as usual! 😁
Good advice for “bio or about page”. Being a healthcare professional, I use my credentials as well, but based on what I just read and learned, I’m gonna tweak it a little bit 😉
I do think as we evolve as creator that our information can be updated and should be.
"Think about each stage someone goes through before they convert and what they experience at each stage."
As someone who has a strong background in sales, marketing, relationship building, and content development, this is the formula.
I recently launched my Substack earlier this month using this method and have exponential growth in a short time with excellent opening, subscribing and engagement rates.
I also want to add that seeing Cognitive in your name immediately intrigued me, made me click the link to your profile, read your bio/description and subscribe. It's right inline with my line of work and my interests!
How do you manage your notes? Do you focus more on posting short-form content similar to your longer articles (e.g., neuroscience or philosophy related) or more personal stuff to give a personal touch to your posting?
Hah just saw this now (I don't get notifications for comments here since it isn't my publication).
I don't have any strategy with Notes, beyond trying to err on the side of posting instead of self-censoring. I tend towards humor because it's what works in very short form. I'll sometimes edit them down because the difference between a good and bad note is often just how concise it is. But it's mostly just sharing funny thoughts I had or whatever and having fun with it
Makes sense! Appreciate you sharing your viewpoint. I’m still trying to figure out Notes for me and what works, so it’s helpful hearing other perspectives!
Great insights, Tommy! There's a lot of goodness in this post that isn't anywhere else. It'd be interesting to know if such subtle things are the reason you grew so fast. I suspect your quality writing helps (it obviously does!) but early on these little differences could indeed be the difference between steady and insane growth rates like you've had. Now -- I need to think of some edits to mine! ;)
Thanks for sharing this guest post. Tommy - you gave me a little push to make some updates to my profile, and more importantly to make an effort to build a community here. I appreciate the reminder that the onus is on us.
Sound advice! Every day, I run across people on Notes who don't clearly describe their substack. Some of them may be here just to read. (We need more people like that!) But at least a few have a substack but just don't provide much incentive to take a look at it.
These insights came from my experience trying to find people to follow/subscribe to when I first got started on Substack/Notes--it's surprising how little information many people give potential subscribers!
It is wonderfully presented, incredibly helpful, informative pieces like this that puts you at the top off my list when I can finally afford upgrade to paid subscriptions on my favorite stacks. Thanks, as usual! 😁
Restacked. Well done. I like it a lot.
Super helpful! I know I should reply more often. I'll be happy to meet self-improvement authors to exchange ideas.
Good advice for “bio or about page”. Being a healthcare professional, I use my credentials as well, but based on what I just read and learned, I’m gonna tweak it a little bit 😉
I do think as we evolve as creator that our information can be updated and should be.
Thanks for the reminder 🙏
I like this, simple, actionable, focused on one strategy, the one most likely to work best.
This is the key:
"Think about each stage someone goes through before they convert and what they experience at each stage."
As someone who has a strong background in sales, marketing, relationship building, and content development, this is the formula.
I recently launched my Substack earlier this month using this method and have exponential growth in a short time with excellent opening, subscribing and engagement rates.
Keep on keeping on!
Great post! Thanks for sharing!
I also want to add that seeing Cognitive in your name immediately intrigued me, made me click the link to your profile, read your bio/description and subscribe. It's right inline with my line of work and my interests!
Awesome!
Thanks for the tips and congrats on your growth!
How do you manage your notes? Do you focus more on posting short-form content similar to your longer articles (e.g., neuroscience or philosophy related) or more personal stuff to give a personal touch to your posting?
Hah just saw this now (I don't get notifications for comments here since it isn't my publication).
I don't have any strategy with Notes, beyond trying to err on the side of posting instead of self-censoring. I tend towards humor because it's what works in very short form. I'll sometimes edit them down because the difference between a good and bad note is often just how concise it is. But it's mostly just sharing funny thoughts I had or whatever and having fun with it
Makes sense! Appreciate you sharing your viewpoint. I’m still trying to figure out Notes for me and what works, so it’s helpful hearing other perspectives!
I couldn’t read it all just now, but oh how I look forward to applying all this!
Great insights, Tommy! There's a lot of goodness in this post that isn't anywhere else. It'd be interesting to know if such subtle things are the reason you grew so fast. I suspect your quality writing helps (it obviously does!) but early on these little differences could indeed be the difference between steady and insane growth rates like you've had. Now -- I need to think of some edits to mine! ;)
I also think that readers really value consistency. A writer that is consistent also helps the reader feel a sense of trust.
Thanks for sharing this guest post. Tommy - you gave me a little push to make some updates to my profile, and more importantly to make an effort to build a community here. I appreciate the reminder that the onus is on us.
This is a great overview for those just starting out. Many writers on sub stack over look these small things but they truly do make a difference
Let’s see: PhD ✔️ Neuroscience ✔️Harvard ✔️ Got it! That’s all I need to acquires 1000 subscribers in three months. Thanks for the advice.