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Season 3, episode 15 is here!
In this solo episode, I share my thoughts on the critical importance of incorporating video and audio content into a creator’s strategy for 2026 and beyond.
I walk you through how online platforms favour video, the engagement benefits of live video, and the monetisation opportunities it presents, as well as the community-building aspect of going live, the authenticity it fosters, and the compounding effects of creating video content in general.
In this episode, I break down why:
Incorporating video and audio is becoming essential for audience growth
Live video can significantly increase engagement rates
Platforms prioritise video content over text-based content
Going live can help convert followers into subscribers
Video content enhances personal branding and authority
Live video creates a sense of community among viewers
Authenticity in live video builds trust with the audience
Starting to go live now can future-proof your content strategy
What’s next?
I’m ready and waiting to support you in the next stages of your creator journey. Here’s a reminder of how I can help:
🚀 Digital Resources: Check out my range of straightforward products on Gumroad. You’ll find great tools to help you get started on Substack, grow your audience, and even launch your own podcast. Explore them here.
🔥 Catalyst Club: Get exclusive access to Catalyst Club, my VIP membership for creators who want real momentum. Includes monthly group sessions, 2 x 1-on-1 strategy calls, and a full Substack publication audit. Upgrade here.
🤝 Personal Coaching: Work with me 1-on-1 to break through creative blocks, refine your strategy, and build a sustainable creator business that actually fits your life. Email or DM me for more info.
📺 YouTube: Head to my YouTube channel for hundreds of unfiltered conversations on creativity, strategy, and building a life that doesn’t require permission. Watch and subscribe here.
